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String Magazine: Vancouver’s Online Fashion Culture Magazine

String Magazine is an online fashion, arts, and music publication based out of Vancouver, BC. Its focus lies in nourishing the BC fashion industry and making its contribution to the arts community locally.

String Magazine exists because it knows that there are many talented individuals in our arts community and fashion industry. We want to give these artists the spotlight they deserve—as well as inspire them with content from outside our confines. We want to inspire them to create, build, and cultivate their work—and do so right here in BC. String Magazine is for them, about them, and because of them.

Apart from the local fashion industry, we do like to fawn over international talent as well. This allows for comparisons to be made, for inspirations to be sparked, and for BC fashion to be admired at the same level as international fashion centres.

Mission Statement
To create content that is inspiring, interesting, innovative, indispensable, and intuitive—all in an effort to stimulate the many young and creative minds that reside in this province in hopes of fuelling the rise of its fashion industry to a level where it is recognized and respected internationally.


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Masthead photo MariaMaria Hernandez
Editor-in-Chief

The idea for String Magazine came to Maria after she graduated from the Fashion Arts program at John Casablancas Institute in the summer of ‘07. Her love for Vancouver and her dedication to the growth of its fashion and arts industries are what has made the magazine come to life. She also likes to sew, snowboard, and explore the great outdoors. She has a Minolta film SLR camera, some watercolour paints, a near-abandoned diary, and box-fulls of fabric in her closet that she will eventually get to one day. For now, it’s all about String Magazine and everything that comes along with it, and that’s just dandy with her.

Masthead photo KathyKathy Nguyen
Assistant Editor

An enormous fascination for the beauty of story-telling through fashion photography is what attracted Kathy to having a desire in creating them herself one day. Always one for collaborating and supporting others who share the same interests is what makes the opportunity she has been given at String Magazine most satisfying. Kathy has an enormous appreciation for art, music, the people who create it, and the place that she resides. Vancouver is home.

Masthead photo SerenaSerena Mason
Section Editor – Boutiques

As boutiques editor, Serena is always on the lookout for interesting, new and off-beat shops to feature in String. Serena’s credit card stays firmly at home on these scouting trips, as Vancouver’s boutiques have more than enough goodies to tempt this reformed shopaholic. Instead, she funnels her energy into writing, reading voraciously and living vicariously through the online personas of jet-set bloggers like Garance Dore and Hanneli Mustaparta. She also nurses an unhealthy obsession with movies from the 1930s and 40s starring either William Powell or Myrna Loy, or both.

Masthead photo JoyceJoyce Quach
Section Editor – Music Style

“Despite all the complications/you could just dance to that rock and roll station/and it was alright”
– The Runaways

From pop to punk, country to metal, rap to rock and everything else in between, since her very first concert Joyce Quach has been addicted to discovering new music and attending live shows. Currently writing for String Magazine’s Music Style section, her work has also appeared in local papers across the Lower Mainland and can be found on several online publications. Joyce currently resides in Vancouver, British Columbia and is completing an undergraduate degree in Communication and a minor in Film and Video Studies at Simon Fraser University. In her free time she can be found scouring the local record store for new albums or front and centre at a venue supporting artists and musicians of every kind.

Masthead photo JeanetteJeanette Schwarz
Section Editor – Beauty

Jeanette started working in the fashion and beauty industries in 2005, after graduating from the Blanche MacDonald Makeup-Artistry Program in our very own beautiful city of Vancouver. With experience in high fashion makeup application and her preference for chemical-free and organic brands, Jeanette believes that we can be makeup conscientious and look fabulous doing it.

Jeanette’s philosophy is that going eco-friendly can still be extremely fashion forward, and tries to gear the String Magazine Beauty Section towards that idea, with a strong focus on product ingredients and education, while keeping up with the most sought-after beauty trends in the fashion realm. Being the ‘middle man’ between the consumers and the products—and testing every product she reviews on her own photo shoots—she has become a trusted source among makeup artists and fashionistas alike.

Masthead photo AlexiaAlexia Anastasiou
Section Editor – Designers

Every time Alexia feels suffocated by the superficiality of fashion, she remembers the day her childhood friend showed up in bright purple Guess jeans, beat up sneakers, and a baggy shirt falling off her shoulder. And then she falls in love all over again.

To summarize, she loves fashion. But refuses trends. Applauds originality. And is bored with the ordinary.

Her road to fashion was long, passing by a degree in French literature, three years in Paris and a semester of broadcast journalism to finish with a diploma in fashion merchandising. She credits her friend’s purple Guess jeans and a French ex-boss’ closet full of Etro and Chanel for igniting and then cementing her fall into fashion.

Alexia dreams of making it, looking like Jean Shrimpton, dressing like Jane Birkin, dancing like Michael Jackson, living in Europe and creating beauty in the unexpected.

If you ever need her, you can find her with a stack of international fashion magazines in the corner of a bookstore. And when the weather gets nice, outside a coffee shop drinking a hot latte, rereading the magazine she just bought for 15 dollars.

Christopher Young
Photographer
chris-young.ca

Alexander Ramon
Photographer, webmaster
alexramon.com

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